Nikita Morell is a messaging strategist specialising in architecture, construction and the built environment. For over a decade, she has helped firms around the world articulate their value and win better projects.

She is the founder of Nikita Morell, a brand messaging agency exclusively for architects, and DIRT, a bold, strategy-led creative agency for the construction and building industry.

Nikita is also the co-creator of ArchiCon – the only unboring business conference for architecture firms.

She has presented at the American Institute of Architects in Washington, DC, delivered webinars for the Royal Institute of British Architects and the Australian Institute of Architects, and is known for her slightly provocative LinkedIn posts.